Cookie Policy

Effective Date: August 3, 2026 | Last Updated: August 3, 2026

TL;DR: We use cookies and browser storage to keep you signed in and to understand how our app is used. We do not sell your data. You can log out to clear auth cookies, manage analytics preferences in your account settings, or control cookies through your browser settings.

MainStreetLens ("we," "our," or "us") is a location intelligence platform that analyzes potential business locations and provides actionable insights to help entrepreneurs, expanding business owners, and real estate professionals make informed decisions about where to open, expand, or invest in a business.

This Cookie Policy explains how we use cookies and similar technologies — small pieces of data stored on your device — when you visit our website or use our Services. It works together with our Privacy Policy to give you a complete picture of how your data is handled. For detailed information about what personal data we collect and how we use it beyond cookies, please see our full Privacy Policy.

What Are Cookies?

Cookies are small pieces of data stored on your computer or mobile device by a website you visit. They are widely used to make websites work efficiently and provide useful information to site owners. There are two main types of cookies: first-party cookies, which are set directly by MainStreetLens and used to operate our platform, and third-party cookies, which are set by services we use to run and improve our platform such as our analytics providers. We also use similar technologies that aren't technically "cookies" — like localStorage, which is a browser feature that stores data locally on your device without sending it back to the server with every request — and we cover those alongside cookies in this policy.

Cookies We Use

MainStreetLens uses a minimal set of cookies and storage mechanisms. Below is exactly what we use and why.

Strictly necessary cookies are essential for the MainStreetLens app to function. Without them, you cannot sign in or use the platform. The primary cookie is the Supabase auth token, which includes both a session token and a refresh token that keep you securely signed in. The session token expires quickly for security, while the refresh token keeps your session alive until you log out or it expires after up to one year. These cookies are set automatically when you sign in, marked as Secure to ensure they are only sent over encrypted HTTPS connections, and marked as HttpOnly to prevent JavaScript from reading them, which protects against cross-site scripting attacks. Under the GDPR and ePrivacy Directive, these cookies do not require your consent because they are strictly necessary for the service you have requested. You can delete these at any time by logging out of your account.

Analytics storage — We use Mixpanel to understand how visitors interact with MainStreetLens. This helps us identify what's working, what isn't, and where we can improve the user experience. Mixpanel uses localStorage rather than HTTP cookies, but it serves the same function and is treated as a tracking technology under EU law. The stored data tells us what features are used and how often, not who you are personally. We do not sell your data, and we do not use Mixpanel for advertising, profiling, or tracking you across other websites. No third-party cookies are set via Mixpanel on the MainStreetLens domain. The retention period is up to two years per Mixpanel's default retention. Under the GDPR, we need your consent to use Mixpanel analytics, and a cookie consent banner will be presented to EEA and UK users before Mixpanel is activated.

Third-party services — When you sign in using your Google account, Google may set transient cookies during the authentication redirect flow, such as .google.com cookies for security and single sign-on. These are set by Google, not by MainStreetLens, and they disappear after the login flow completes. They are governed by Google's own privacy policies. For details about Google's cookie practices, see Google's Privacy & Terms page.

How to Manage Your Cookie Preferences

You can manage your cookie preferences in several ways. Within MainStreetLens, logging out of your account clears all auth cookies immediately, and we plan to provide in-app controls for managing analytics preferences through your account settings. Through your browser settings, you can manage cookies as follows: Chrome allows you to control cookies through Settings, Privacy and Security, Cookies and other site data. Firefox provides access via Settings, Privacy and Security, Cookies and Site Data. Safari on macOS uses Preferences, Privacy, Cookies and website data, while Safari on iOS is found in Settings, Safari, Cookies and Website Data. Edge lets you manage cookies through Settings, Cookies and site permissions, Manage and delete cookies. Android Chrome accesses cookie settings via Settings, Site settings, Cookies. Most browsers allow you to block all cookies, block third-party cookies only, delete existing cookies, or set cookies to expire at the end of your session.

Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use, legal requirements, or other factors. When we make a material change, we will update the "Last Updated" date at the top of this policy and notify you through the Services or via email for significant changes. We encourage you to review this page periodically.

Contact Us

If you have questions about our use of cookies or this Cookie Policy, please contact us at privacy@mainstreetlens.com for privacy inquiries, support@mainstreetlens.com for general support, or use the "Help & Support" section within the MainStreetLens app. We aim to respond to all inquiries within 30 days.

This Cookie Policy is a supplement to our Privacy Policy. For information about how we collect, use, and share your personal data beyond cookies, please read our full Privacy Policy.

Thank you for trusting MainStreetLens. We believe in being straightforward about the data we store on your device — no hidden trackers, no surprises.